2024 Parade With a Purpose

presented by CSD Mechanical

Parade Route: Bernard Avenue from Abbott Street to Bertram Street

December 14, 6PM

Downtown Kelowna

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We are thrilled to announce that the 5th Annual Parade with a Purpose is scheduled for December 14th , and this year we are bringing the festive spirit to downtown Kelowna!

What started four years ago with three humble floats in Kettle Valley has now grown into a major community event. The Turgeon/Doty families initiated this parade to bring holiday cheer during the challenging times of COVID, and it has blossomed into a cherished tradition with thousands of people lining the streets to enjoy the amazing floats and raising thousands of dollars for the Youth Recovery House.

Last year, the parade raised an impressive $118,000, thanks to the incredible support from our community and sponsors.

OUR SPONSORS

Sponsorship Opportunities

Winter Wonderland Sponsor - $25,000
(1 available)

  • Naming rights for the parade and logo inclusion on all marketing materials (pre and post-event)
  • Prime float position in the parade (sponsor must supply own decorated float)
  • Advertising with Bell Media radio (42 mentions in PSA’s on Virgin Radio, MOVE 101.5, AM 1150 and mention in 32-30 second commercials on 101.5 MOVE Radio, inclusion in e-newsletter for Virgin Radio, MOVE 101.5 and AM 1150)
  • Inclusion in all press releases and social media
  • Prominent placement of logo on event website and promotional materials
  • Opportunity to have a speaking role during the campaign celebration party
  • Reserved table for 10 for the campaign celebration party
Winter Wonderland Sponsor - $25,000 
(1 available)

Reindeer Sponsor - $10,000
(2/3 available)

  • Prime float position in the parade (sponsor must supply own decorated float)
  • Logo inclusion on all marketing materials (pre and post-event)
  • Advertising with Bell Media radio (14 mentions in PSA’s on Virgin Radio, MOVE 101.5, AM 1150 and mention in 10-30 second commercials on 101.5 MOVE Radio, inclusion in e-newsletter for Virgin Radio, MOVE 101.5 and AM 1150)
  • 3 social media posts
  • Placement of logo on event website and promotional materials
  • Reserved table for 6 for the campaign celebration party
Reindeer Sponsor - $10,000 
(2/3 available)

Elf Sponsor - $5,000
(1/5 available)

  • Float in the parade (sponsor must supply own decorated float)
  • Business name inclusion on all marketing materials (pre and post-event)
  • Advertising with Bell Media (inclusion in e-newsletter for Virgin Radio, MOVE 101.5 and AM 1150)
  • 2 social media posts
  • Placement of business name on event website and promotional materials
  • 4 tickets for the campaign celebration party
Elf Sponsor - $5,000 
(1/5 available)

Parade Float Entry - $1,000
(limited availability)

  • Float in the parade (sponsor must supply own decorated float)
  • 1 social media post
  • Placement of business name on event website
  • 2 tickets for the campaign celebration party
Parade Float Entry - $1,000 
(limited availability)

The Bridge and a panel of VIP Judges will award prizes for:

  • Most outstanding holiday theme & design
  • Most outstanding display of holiday spirit & showmanship
The Bridge and a panel of VIP Judges will award prizes for:

For more information on this amazing event, please contact us or call 250 763 0456